URL Shortening is a technique used on the World Wide Web to shorten a Uniform Resource Locator (URL). Even though the URL is shorter, it still directs to the page you’re looking for. To accomplish this, you must use a redirect. Shortening the URL means adding a link to your website to take people to the longer URL. When you visit your site, the URL will be shortened, and you can click on the link to go directly to the page you’re looking for.
Retargeting
URL shortening services enable marketers to use a single ย่อลิงค์ to reach their audience across different marketing channels. By enabling the short URL to be shared anywhere, you can capture every person who visits the shortened URL. This way, you can analyse your audience and target them accordingly. For example, if you post your URL on Twitter, you can see who followed the link and what content he/she liked.
Another advantage of retargeting URL shortening services is technical link tracking. Digital marketers and social media managers need to know the size of their audience. Proof of engagement is key in these jobs. A URL shortening service offers geographical data for its visitors. That information can be valuable in the retargeting strategy. For example, URL shortening services help you track how many visitors landed on your website using a certain ad.
Linktree
You’ll find that there are a lot of options available for sharing links with a large audience. But how do you know which one is best for your needs? After all, there are 50 of them out there. The best option for you depends on your team size and pocket. If you want to know what they have to offer, you can do a quick search for different URL services. Here are some of them.
One of the ways to shorten long URLs is by using เว็บย่อลิงค์. These services allow you to share multiple links with ease. You can even create custom short links with your own words and put them in a name that’s easily recognizable. Moreover, short URLs are easier to read and access. Moreover, certain top-level domains are more valuable for search engines. So, if you want to increase your business’s exposure through your website, this option is worth trying out.
Rebrandly
Rebrandly Short URL lets you create branded links. You can select a domain name and customize the slash tag. In addition, you can add notes, tags, retargeting scripts, and traffic routing. Once your link is branded, you can share it with your audience and optimize its performance in search results. To use Rebrandly, you need to register an account. Then, paste the URL you want to shorten into the Rebrandly URL shortener and set up your branded short link.
Rebrandly can also be integrated with your CMS. The integration between the two allows you to track your content’s performance and measure which links are performing better. Moreover, you can view the number of clicks and shares your content received on different channels. You can also monitor which posts are performing better than others, and what headlines are getting more attention. Ultimately, Rebrandly is a great tool for tracking the performance of your content.
Owly
If you’d like to shorten your long URLs without having to use your own server, Owly is the service for you. Owly’s service works by shrinking the long URL to just a few characters and allowing you to upload files, too. Once you’re finished, simply copy the short URL and paste it into your website, blog post, or social media profile. Owly’s short URLs don’t expire, and they’re not tied to a particular domain or Hootsuite account.
Conclusion
The service is free, and it offers a paid version to provide additional features, such as analytics and click-through rates. Owly also offers a premium plan. Regardless of whether you’d like to use a free or a paid version, you’ll love the fact that it’s so easy to create short URLs for your own website or social media profiles. And if you’re worried about being phished, Owly’s preview feature protects your URL from attacks and malware.
